Sample Marketing Material
Sample Marketing Material
Newspaper/magazine/poster advert
“One session - feel different, six sessions – look different, 20 sessions – be different”- Joseph Pilates.
Back In Motion Pilates Introductory membership offer:
$20 a session for 20 sessions
- 2x55mins supervised sessions (usually $65 each)
- 3x25mins supervised sessions (usually $35 each)
- 15x30mins unsupervised
Back In Motion Pilates
Web: www.backinmotion.co.nz
Email: dunedinpt@backinmotion.co.nz
Phone: (03) 474 9400
Customer case Study
Ice Fern Rates Pilates
Zanzee Pielak-Jones is a world-class ice hockey player, an Ice Fern from Dunedin who represented New Zealand at the World’s competition in Romania in early 2007.
Still a high school student, Zanzee needs to maximise her training time. Along with her rigorous off-ice gym work and running, she has found Pilates essential to her all-round improvement.
Working with Back In Motion Pilates instructor, Katie Bennett, Zanzee stepped up into serious training mode in November 2006. In the Pilates studio they started with a general core stabilisation and neutral spine programme. Katie then added exercises specific to Zanzee’s on-ice needs, plus those which would assist her performance in team trial fitness tests.
When Zanzee first started her in-depth Pilates training she was in the Ice Ferns training squad, but she made the cut for the team just three months later. Ice hockey fitness tests included prone holds, vertical jumps, pull ups, press ups, beep tests and speed tests on and off the ice. Once she added Pilates to her training schedule, Zanzee improved on every fitness test every time.
Katie needed Zanzee’s programme to deliver endurance, explosive power, balance and control, overall strength, core stabilisation and specific muscle strength and tone in her legs, wrists and fingers. Pilates offered the means to accomplish all of this and more.
